In the ever-evolving world of e-commerce, the term “composable commerce” has been gaining momentum. It represents a transformative approach to building and delivering online shopping experiences. Composable commerce allows businesses…
By Juliana JacksonThe lack of valuable content, post-purchase personalization, and dirty data cause most DTC brands to churn 75-80% of their customers after just one order. Direct to consumer brands…
By Emma KimmerlyBrands spend a lot of resources to acquire a new customer, and they understandably want that investment to pay off in terms of the customer’s lifetime value…
As a B2B retailer, the challenges you face are unique. Your customers are highly motivated to make very specific purchases, but face sifting through complex catalogs to find what they’re…
By Rob BeattieShopping used to be so simple. Consumers would consider what they might buy, go to the store and make a purchase with card or cash. But now, with…
By NIlay Oza, CEO and Co-Founder, KlevuPrivacy has always been a hot topic, but recently temperatures have been rising. Netflix’s documentary, The Social Dilemma, highlighting how social networks utilize our…
By Petah MarianAs much as I hate the word disruption…Foresight and trend forecasting are areas that rely on a huge amount of data in order to make our predictions. Some…
By Aubrey Harper, KlaviyoWhen brands know what their customers think, feel, and want, it’s easier to instill loyalty and provide value that translates into higher CLV. And how can retailers…