247 Commerce
Leading Adobe Commerce and BigCommerce Partner agency specialising in web development, Enterprise Commerce, and migrations. 247 Commerce provides integrations and bespoke multi-channel eCommerce solutions for merchants across the world. The company is headquartered in London with offices across India, Saudi Arabia, and Bahrain.
Partner Spotlight
We caught up with Mariam Lipartia, Senior Digital Marketing manager at 247 Commerce. Mariam told us all about what sets 247 commerce apart from other agencies, why product discovery is important to their client base and gives advice for retailers looking to migrate to Adobe/Magento.
Tell us about 247 Commerce
247 Commerce started the business back in 2011. We started working with Amazon web stores, eBay and other marketplaces. M&S outlet, British Museum, BMW, Gatwick Airports were one of the pioneer projects the agency has taken on. Over the years, 247 Commerce has tied strategic partnerships with the UK’s leading tech service providers to enhance the services provided for its merchants.
Nowadays, the agency has a global presence, with HQ in London and offices across India, Saudi Arabia and Bahrain. Official partner of BigCommerce and Adobe commerce; the company has attained Gold and Adobe Commerce Specialized status in the Adobe Solution Partner Program through accelerating digital wins of its’ clients. Along with web development and project delivery capabilities, 247 Commerce is the first European agency to qualify for the rapid deployment.
247 brings together a dedicated team of Developers, Designers, Project Managers, QAs, and Analysts with global expertise in Adobe Commerce and BigCommerce. Specialists in eCommerce, integration, and custom software development, help ambitious businesses to reach tangible results. Through providing all the flexibility and technical know-how to deliver seamless online shopping experiences.
With a roster of clients like Reach PLC, Boutinot, London Transport Museum , Tanner’s Wines, M&S and many more 247 team have built a name on reliability and talent.
What sets you apart from other digital agencies?
247 Commerce stands out with constantly evolving expertise that allows our merchants to be adaptive to the ever-changing eCommerce landscape. The agency has advanced from Bronze to Silver, and from Silver to Gold and Specialised partner in the Adobe Solution Partner Program in just over a year, which is a huge success in such a short space of time.
247 Commerce also recognises that not every business is the same and by offering access to two solutions (Adobe Commerce and BigCommerce), the team’s eCommerce expertise is available to a wider audience. BigCommerce has seen many recent big-brand wins, further showcasing its enterprise credentials.
What would you say to someone looking to migrate to Adobe/Magento?
A number of things have to be taken into account while migrating to Adobe/Magento. Firstly, merchants need to familiarise themselves with the Adobe Commerce platform and its extended capabilities.
Evaluate their current website and assess if it meets the necessary requirements for migration, such as compatibility with Adobe/Magento. Plan the migration process by considering factors like data migration, design, and custom functionality. And most importantly, consider engaging with a professional migration service or a certified Adobe/Magento partner agency to ensure a smooth and successful migration process.
Also, it’s absolutely necessary to prepare for post-migration activities, such as testing and optimization, to ensure the new platform is functioning as expected and delivering the desired experience to their customers.
Overall, migration to Adobe/Magento can provide significant benefits for businesses looking to enhance their digital presence and improve their customer experience, but it’s important to approach it with a well-planned strategy. And to choose the right agency for the job.
What is your biggest accomplishment so far?
247 Commerce success circles around Adobe and its solution partner program. We have on-boarded and transformed more than hundreds of businesses operating on Adobe Commerce, which makes us proud and valuable partners of the ecosystem. It is in fact a huge success of our clients that has got our agency on the spotlight amongst the world’s most innovative and prestigious eCommerce hubs within Adobe. Hence, we constantly look to provide the most innovative tools and solutions for our merchants to let them seamlessly navigate in this competitive digital landscape.
Why do you think product discovery is important to your client base?
Product discovery is important to online retailers because it helps them identify and target the most in-demand and profitable products to offer their customers. By understanding the needs and preferences of their target audience, retailers can make informed decisions about what products to carry, how to market them, and how to price them. This, in turn, helps to increase customer engagement and satisfaction, as well as drive sales and profits. Additionally, effective product discovery can help online retailers stay ahead of the competition by identifying new trends and opportunities in the market.
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Why did you decide to partner with Klevu?
We found Klevu to be a value-driven solution that can help retailers increase conversions. By delivering relevant and accurate search results, Klevu can help eCommerce players boost their conversion rates and drive more sales. Also, it involves a very easy integration process, streamlining the implementation process for our solution architects.
Our partner ecosystem includes leading, carefully-chosen tech solution providers. This network represents a number of hand picked tech partners that only improves our leading services through accelerating digital gains of our clients.
More than a handful of our merchants are now using Klevu on their platforms and they are happy to see tangible, reliable and actionable results coming through.
If your agency had a theme tune what would it be?
Katy Perry – Fireworkhttps://youtu.be/KSbwHzlcgs8