JH

JH are a leading digital agency, who build and design Magento eCommerce websites for ambitious clients. As Magento Enterprise Solution Partners they’re recognised as amongst the best in the UK, and as two-time Magento Imagine Award for Mobile Experience winners, they’re now the go-to when it comes to responsive, customer focussed solutions.

Partner Spotlight:

We caught up with Jamie Huskisson, CEO at JH. Jamie told us all about what set’s JH apart from other Magento agencies, gives advice for those looking to migrate to Magento and why product discovery is so important to their client base.

Tell us about JH

JH is a forward-thinking e-commerce agency specialising in helping retailers build, operate, and optimise online stores that cater to millions of satisfied customers. When it comes to project execution, JH boasts in-house design and development capabilities that are well-prepared for any task. Whether it’s experience design, site development, back-office integration, on-demand support, or continuous optimisation, JH assembles a multidisciplinary team dedicated to the long-term success of the client. Our portfolio includes renowned brands such as Big Bus Tours, Graham & Green, Selco Builder’s Warehouse, Designer Childrenswear, The Royal British Legion, and Woodie’s. Our extensive practical experience spans various product categories, serving both B2C and B2B segments across diverse global markets.

What sets you apart from other Magento agencies? 

Unlike most other agencies, JH works exclusively with Magento which allows our team to develop deeper levels of knowledge and establish a better relationship with Adobe. We’ve been a highly respected Gold-level Adobe partner for over 13 years. Nothing highlights our commitment to the Magento platform and showcases our level of expertise more than the Meet Magento UK event which we have run for the past 6 years. JH also authors the official certifications used by other agencies and holds the most official awards for creating exceptional store experiences.

What would you say to someone looking to migrate to Magento?

Magento stands out as the ultimate black-box platform, ideal for businesses reaching maturity and aiming to distinguish themselves in the market. With an extensive array of out-of-the-box APIs and its open-source nature, Magento provides the flexibility to achieve tailored functionalities through additional plugins or development efforts. While it may not be suited for everyone, particularly smaller enterprises, Magento excels in what it does. One example of this is the comprehensive B2B suite integrated into Adobe Commerce, currently unrivalled by other platforms. 

In our opinion, Magento stands out as the ideal choice for businesses aiming to foster fast substantial growth and craft a more unique and distinctive brand identity online.

What is your biggest accomplishment so far?

Securing three consecutive mobile experience awards at Magento Imagine was a remarkable feat. The flagship event, held in Las Vegas, brought the global Magento community together to honour achievements. JH is the only agency to claim the mobile experience award for three consecutive years. This not only solidified our industry-leading status but also affirmed our commitment to cross platform innovation. Another accomplishment we’re proud of at JH is being pioneers in adopting a mobile-first approach to web development and introducing a genuine Magento PWA website ahead of the curve.

Why do you think product discovery is important to your client base?

Efficient product discovery plays a pivotal role in the success of any client’s website.  If a customer is not able to find the products they want on a website then they will not purchase. People assume that product discovery is just about search, however product discovery covers multiple aspects of a website: search, categories and recommendations. A good product discovery always starts with good product data. If you have poor quality data then you’re not starting with a good foundation.

Harnessing the power of AI and personalization in product discovery can significantly enhances sales. By ensuring that showcased products resonate personally with each customer across the entire site, you will see an increase in engagement, sales, returning customers and much more.

Why did you decide to partner with Klevu?

We partner with Klevu because they are the best at what they do – offering a full suite around product discovery that is very easy to use and very easy to integrate with multiple different platforms and technologies. As a company that offers Magento installations via Headless or Hyva, we know regardless of the route we take, Klevu can be integrated as part of our tech stack. 

The support as an Agency we get from Klevu is industry leading and we know that clients are supported in the same way.

If your agency had a theme tune what would it be? 

This is hard one which we’ve spent time debating among the team but we’ve gone for Chesney Hawkes, The One and Only. It’s a classic that always puts a smile on your face. We’re proud of JH’s individual brand identity and we think we offer a one of a kind Magento service.